Brainlabs helps On the Beach lower CPA by 49% through durable measurement and targeting solutions    May 7, 2024
We’ve worked hand-in-hand with On The Beach and Google to maxmize their online performance and achieve a staggering 49% reduction in Cost Per Acquisition (CPA).
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test | Brainlabs    Apr 29, 2024
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Brainlabs Explainer | Google delays phase-out of third-party cookies again    Apr 26, 2024
Our VP, Programmatic for NAMER, Anjlee Majmudar reveals how advertisers should approach their plan for durable audience and data solutions as we head towards a cookieless future.
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AI: The Gateway to High-Performance - a Brainlabs Report    Apr 24, 2024
AI is no longer a nice-to-have; it’s a must. The brands that adopt AI correctly and build out high-performance strategies rooted in advanced AI capabilities will ultimately stay one step ahead. Our AI Innovation report is here to show how Brainlabs have consistently used our own intelligence alongside the artificial kind to incredible effect for our clients.
Brainlabs

Jon Molina shares his thoughts on the prospect of ads being introduced on Threads    Apr 19, 2024
Rumour has it that ads are coming to Threads a lot sooner than expected. Brainlabs' VP of Social NAMER, Jonathan Molina shared his thoughts with Krystal Scanlon at Digiday all about how these ads could work and the value this could bring to marketers.
Brainlabs

Jeremy Hull speaks to Adweek about Perplexity’s plans to sell ads on its platform    Apr 11, 2024
Perplexity has announced its going to start selling ads. Brainlabs’ Chief Product Officer for North America, Jeremy Hull spoke to Adweek’s Trishla Ostwal all about their ambitious plans.
Brainlabs

Brainlabs earns its Certified Company in Media badge in partnership with Meta    Apr 11, 2024
We’re honoured to share that Brainlabs has earnt its “Certified Company in Media” badge in partnership with Meta.
Brainlabs

AI: The Gateway to High-Performance - a Brainlabs Report    Mar 19, 2024
AI is no longer a nice-to-have; it’s a must. The brands that adopt AI correctly and build out high-performance strategies rooted in advanced AI capabilities will ultimately stay one step ahead. Our AI Innovation report is here to show how Brainlabs have consistently used our own intelligence alongside the artificial kind to incredible effect for our clients.
Brainlabs

Brainlabs appointed as media planning and buying agency of record for Polaroid    Feb 23, 2024
We are delighted to share the news that Polaroid has appointed Brainlabs to handle its digital media planning and buying service.  Polaroid is an iconic brand recognized worldwide for its pioneering instant photography technology. With a rich history spanning decades, Polaroid continues to inspire creativity and capture moments in time through its innovative range of […]
Brainlabs

Travis Tallent features in Adweek speaking on OpenAI’s new web search product    Feb 19, 2024
Broadcasters are turning to digital platforms to make up for a serious slump in linear TV advertising. But what’s the right approach and which platforms should marketers opt for? Brainlabs’ SVP Strategy & Planning UK, Venya Wijegoonewardene, featured in Campaign UK weighing up the options.
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