WordPress on Your Desktop: Studio By WordPress & Other Free Tools    Apr 27, 2024
Studio by WordPress plus other tools make it easy to learn, build and test WordPress sites from your desktop
Search Engine Journal

Big Update To Google's Ranking Drop Documentation    Apr 27, 2024
Google updated the documentation on how to diagnose ranking drops in order to fix what's wrong
Search Engine Journal

Google March 2024 Core Update Officially Completed A Week Ago    Apr 26, 2024
Google completed major March 2024 core update a week before announcing, keeping websites in the dark.
Search Engine Journal

Google March 2024 Core Update Finished April 19, 2024    Apr 26, 2024
The Google March 2024 core update finished a week ago and Google did not tell us until today. It finished officially on April 19, 2024, and took 45 days to roll out after starting on March 5, 2024. Google also said this helped reduce low-quality and unoriginal content in search results by 45%, which is up from their estimate of 40%.
Search Engine Roundtable

Google March 2024 core update rollout is now complete    Apr 26, 2024
The first core update of 2024 is now done rolling out - this was a pretty big one but it overlapped with other big changes leading to a 45% reduction in unhelpful content.
Search Engine Land

Daily Search Forum Recap: April 26, 2024    Apr 26, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Publisher Center removes the ability to add publications manually. Google is testing placing the snippet date next to the URL. Google now shows IP ranges for user-triggered fetchers. Google Ads has a new warning for low keyword quality. Google and Microsoft impress with earnings reports. And I posted the weekly SEO video recap. Also...
Search Engine Roundtable

Google Search revenue increases 14% YoY to $46 billion    Apr 26, 2024
Google Search (as well as YouTube) continues to be the biggest driver of Alphabet's increase in overall revenue.
Search Engine Land

Google CEO says AI overviews are increasing Search usage    Apr 26, 2024
Satisfaction with the AI overviews is also increasing and Google will continue to evolve those results this year, according to Sundar Pichai.
Search Engine Land

6 things you should do after a Google core update rollout completes    Apr 26, 2024
A step-by-step guide on how to analyze and respond to Google's core algorithm updates, from assessing the impact to planning for recovery.
Search Engine Land

Brainlabs Explainer | Google delays phase-out of third-party cookies again    Apr 26, 2024
Our VP, Programmatic for NAMER, Anjlee Majmudar reveals how advertisers should approach their plan for durable audience and data solutions as we head towards a cookieless future.
Brainlabs

How to launch a product-led SEO strategy    Apr 26, 2024
Five practical tips for transitioning from a keyword-focused approach to a customer-centric and product-led SEO strategy.
Search Engine Land

Google Publisher Center Removes Ability To Add Publications    Apr 26, 2024
Google has removed the feature to add publications manually to the Google Publisher Center. Instead, publications will be automatically added when Google's algorithms decide to.
Search Engine Roundtable

Google Testing Placing The Snippet Date Next To URL    Apr 26, 2024
Google is testing placing the date in the snippet on the same line as the URL in the snippet. This is instead of placing it before the snippet's description section.
Search Engine Roundtable

Googlebot IP Ranges For User-Triggered Fetchers    Apr 26, 2024
Google is now sharing the Googlebot IP ranges for the User-triggered fetchers. User-triggered fetchers are from Google tools and product functions where the end user triggers a fetch.
Search Engine Roundtable

Alphabet Google Ad Revenue Up 13% & Microsoft Bing Ads Revenue Up 12%    Apr 26, 2024
Google and Microsoft both reported very good earnings, driving both stock prices up after hours. I like to dive into the ad revenue side, and it looks like Google Ad revenue was up 13% from last year and Microsoft Advertising revenue was up 12% from last year.
Search Engine Roundtable

Google Ads Low Keyword Quality Warning    Apr 26, 2024
Google Ads is showing yet another new and fun notice to some advertisers. This one shows an impression issue for "Low keyword quality." As a reminder, as for diagnostic insights, quality score is not used in the auction.
Search Engine Roundtable

What Is Personal Branding? Here's Why It's So Important    Apr 26, 2024
Discover the power of personal branding and learn how to establish yourself as an expert in your field. Stand out in a crowded marketplace with a strong online brand identity.
Search Engine Journal

Google Declares It The “Gemini Era” As Revenue Grows 15%    Apr 25, 2024
Alphabet's Q1 revenue up 15%, driven by Search and YouTube shine. Google reshuffles AI teams for "Gemini era" integration.
Search Engine Journal

Google's New Infini    Apr 25, 2024
Google's Infini-attention can easily be added into existing models, including those of Google's core algorithm
Search Engine Journal

Google Stresses The Need To Fact Check AI-Generated Content    Apr 25, 2024
A Google podcast highlights the potential for factual errors in AI-generated content, stressing human oversight is critical.
Search Engine Journal

Google Publisher Center to stop allowing you to add publications    Apr 25, 2024
Instead, Google will automatically add eligible publishers and will eventually remove those publishers not eligible.
Search Engine Land

Daily Search Forum Recap: April 25, 2024    Apr 25, 2024
Here is a recap of what happened in the search forums today...
Search Engine Roundtable

Meta ad revenue jumps 27% in Q1 2024    Apr 25, 2024
Don't expect Meta search ads, but there could eventually be ads and paid content in Meta AI interactions, says CEO Mark Zuckerberg.
Search Engine Land

Google Crawler Documentation Has A New IP List    Apr 25, 2024
Google revised their crawler documentation with a second list of IP addresses that corresponds to crawlers Google doesn't control
Search Engine Journal

Perplexity AI: Exploring AI-powered search beyond Google    Apr 25, 2024
Perplexity's AI-powered search experience challenges Google's model by delivering conversational answers, citing sources and more.
Search Engine Land

DeepL Write: New AI Editor Improves Content Quality    Apr 25, 2024
DeepL Write improves content quality while preserving the author's tone, available in a free and modestly priced versions.
Search Engine Journal

Surviving the March 2024 Google core update    Apr 25, 2024
Find out more about the significant March 2024 core update from Google, aimed at cleaning up low-quality and AI-generated content.
Yoast

Video Ad Spend And Trends Revealed Ahead Of IAB NewFronts 2024    Apr 25, 2024
Discover the latest video ad spend trends revealed in the IAB's 2024 Digital Video Ad Spend & Strategy Report ahead of the NewFronts.
Search Engine Journal

13 Awesome Professional Networking Alternatives To LinkedIn    Apr 25, 2024
LinkedIn may be the world’s largest professional networking site, but you can also grow your personal network with these 13 LinkedIn alternatives.
Search Engine Journal

Is optimizing for one specific keyword an outdated SEO practice?    Apr 25, 2024
Explore when a narrow keyword focus works vs. a broader topic/intent-based SEO strategy to reach more qualified traffic.
Search Engine Land

Google March Core Update Stilling Rolling Out & Heated Fluctuations Continue    Apr 25, 2024
Over the past few days, while I was offline, the SEO chatter around the Google search ranking volatility continued to be super heated. The Google tracking tools seemed to calm down a bit, but the chatter is still very heated. This is all while the Google March 2024 core update is still rolling out 51 days later.
Search Engine Roundtable

How Prabhakar Raghavan Killed Google Search; Report    Apr 25, 2024
Ed Zitron wrote a piece named The Man Who Killed Google Search. It goes through in detail how Prabhakar Raghavan, Google's former head of ads - led a coup so that he could run Google Search, and how an email chain from 2019 began a cascade of events that would lead to him running it into the ground, he said.
Search Engine Roundtable

Google Adds Rel Attribute Value Definitions To Favicon Documentation    Apr 25, 2024
Google has updated its favicon documentation for Google Search to add definitions for each supported rel attribute value in the Google Search favicon documentation.
Search Engine Roundtable

Google Ads API Version16.1 Now Out    Apr 25, 2024
Google released version 16.1 of the Google Ads API yesterday. The update includes query assets for Demand Gen, more location service details, more support warnings, Target ROAS bid simulation and more.
Search Engine Roundtable

Google Says Splitting & Merging Sites Takes Longer Than Normal Site Migrations    Apr 25, 2024
Want to scare an SEO? Just tell them they need to manage a site migration. Want to make an SEO faint? Tell them they need to manage to split a site into two or more sites while merging content on those sites. John Mueller from Google said it takes Google longer to process site splits and merges than normal site migrations.
Search Engine Roundtable

Top 17 SEO Podcasts For 2024    Apr 25, 2024
Keep up to date with this list of SEO podcasts that offer expert analysis, unique insights, and roundups of the latest trends.
Search Engine Journal

brightonSEO Live Blog    Apr 25, 2024
Follow along for talk takeaways, tips, and try-hard witty remarks.
Ahrefs

Google Universal Analytics 360 Sunsetting Soon: Migration Tips & Top Alternative Inside    Apr 25, 2024
Learn how to transition to Google Analytics 360 seamlessly! Discover migration tips, compliance considerations, and ease of use before...
Search Engine Journal

Google Further Postpones Third-Party Cookie Deprecation In Chrome    Apr 24, 2024
Google postpones Chrome's third-party cookie deprecation to 2025 amid challenges, giving websites more transition time.
Search Engine Journal

Daily Search Forum Recap: April 24, 2024    Apr 24, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google won't change how it uses a 301 redirect signal. Google says its link best practice are still good guidelines. Google Ads is testing "established in" extensions. Google is testing a tablet design for image search. Bing is testing a new lock icon. I am offline Tuesday and Wednesday for Passover...
Search Engine Roundtable